
Let's build your business the right way.
I can walk you through formation, contracts, hiring, compliance, and everyday operations. Tell me where you are and what you're trying to accomplish — I'll build a personalized plan.
AI-powered legal education for your business
For entrepreneurs, startups, small businesses, and growing companies. Understand contracts, hiring, compliance, customer disputes, risk management, and business operations with Athena.
Athena provides educational information and assistance. Athena is not a law firm and does not provide legal advice or representation.
Are you starting a business, or buying one?
Start your own business
Choose an entity, get your EIN, set up contracts and hiring the right way, and stay compliant. Athena walks you through formation step by step and keeps a plan you can come back to.
- Entity comparison: sole prop, LLC, S-Corp, C-Corp
- EIN, licenses, permits, and annual filings
- Contracts, hiring, and everyday compliance
Acquire an existing business
Don't ask Athena whether you should buy the business — ask her to prove why you shouldn't. Every deal runs through her adversarial Decision Guard: assumptions, inversion, incentives, red team, then a PASS / NEEDS REVIEW / FAIL verdict.
- Valuation reality check: SDE vs. EBITDA, add-backs, multiples
- Debt service, working capital, concentration and owner dependency
- Adversarial verdict: 🔴 FAIL · 🟡 NEEDS REVIEW · 🟢 PASS

Ask Athena about your business
Text or call Athena for plain-English answers to your business questions.
Examples — tap to start:
Explore business topics
Contracts & Agreements
Service agreements, independent contractor agreements, NDAs, operating agreements, vendor agreements. Risks, important clauses, negotiation, and contract management best practices.
Employment & Hiring
Hiring practices, onboarding, contractor classification, workplace policies, wage and hour, handbooks, discrimination prevention, termination, and employment compliance education.
Client Intake & Customer Relations
Intake procedures, customer agreements, dispute prevention, documentation best practices, customer communication, complaint handling, and risk reduction.
Compliance & Risk Management
Recordkeeping, licensing, insurance, privacy obligations, cybersecurity awareness, documentation, internal controls, and methods for reducing operational and legal risk.
Collections & Unpaid Invoices
Invoice collection procedures, demand letters, documentation, payment disputes, collections processes, small claims concepts, and improving accounts receivable.
Intellectual Property Education
Trademarks, copyrights, trade secrets, branding protection, ownership, licensing concepts, infringement risks, and IP management best practices.
Business Disputes
Contract, customer, partnership, vendor, employment, and debt disputes. Dispute resolution options and educational information about litigation processes.